Branding & UX/UI Design
Westin Wellness Interactive Article
The Westin Wellness digital experience, created in collaboration with Westin Hotels and Abbott World Marathon Majors, followed marathon runner Raymond Braun as he journeyed through the Abbott World Marathons while staying at Westin properties. The project included the design of mockups, prototypes, and an engaging user interface for thw interactive article website. Through immersive storytelling elements, the platform highlighted Braun’s journey and emphasized the connection between Westin's wellness-focused amenities and the demands of a marathoner's lifestyle, aligning with the brand’s mission to empower travelers to stay well on the road.
Website
Made at Marriott International in collboration with the Westin Wellness content team
Creative Director: Jennica Brocchino
Designers: Sierra Stansberry, Kia Delgado, Yeji Kim, Emma Davrick